Prioritize Strategic Projects that Drive Customer Value for Sustained Growth
For companies to succeed long-term, they need to shift their focus away from short-term, low-hanging fruit projects which only minimally contribute to the needs of customers. Instead, they need to be more customer-centric, investing in longer-term, more strategic projects to ensure that customer and revenue growth increases, along with customer stickiness, product utilization, and advocacy. Learn more about how to shift your company's thinking, delivering ever-increasing customer value, by unlocking your customer's wants and needs using artificial intelligence.
Rethink Value for Long-term Customer Success
To achieve longterm customer success which drives revenue growth, profitability, upsells, cross-sells, and customer advocacy, companies must rethink the value they're creating for their customers. Learn more about how to rethink what you are providing to your customers and how to provide more beyond what they expect.
How AI Unlocks Customer Data for Long-term Profitability
By unlocking your customer data and making it actionable across the enterprise, you are better able to understand, anticipate, engage, and support your current and future customers. Learn how you can use artificial intelligence to unlock the data sitting in various silos to build a holistic, 360-degree view of your customer.
What You Get Out of Digital Experience (DX) Research & Strategy Consulting
If you’re not sure of what to expect from working with a digital experience consultancy, this post details what you should receive, why it’s necessary for successful rollout of a new digital experience, and how it brings clarity to your marketing, sales, product, and service teams.
As Baby Boomers Retire, How are You Protecting Your Business by Building Products & Experiences for Younger Generations?
One of every three US jobs is provided by a Baby Boomer-owned business. What strategies have you built to help Millennials and Gen Z prepare for the largest labor disruption they’ve ever experienced? How are you thinking about protecting your customer base and deposit levels as Baby Boomers retire, sell or close their businesses, and how small business-provided jobs shrink over the next 5 years?
Symptoms You Need a New Digital Strategy
When you’ve been the owner of your company’s digital customer experiences for a while, it can be hard to get a clear, unbiased, high-level view of how they’re performing and what you can do to reduce friction, increase adoption, utilization, and ultimately, sentiment & advocacy in a way that complements your high-touch offline experiences. Learn some of the symptoms that your digital strategy needs an update to put your company on a path to success.